In that awkward time when the College Football Season is over, but bowl games are weeks away, the Nissan Heisman House campaign needed something to keep fans engaged. 

 

In this mobile Snapchat game, mascots are held captive by an evil robot named A.R.T. (Artificial Referee Technology), and only the Heisman Hero (you) can save the day. We created 23 levels and 23 mascots for our Hero to rescue, representing most of the top 25 schools heading into the bowl games.